Nigerian Telecoms Brands- MTN, ZAIN, GLO, ETISALAT; Unleash Promoganza

MTN THRILLS NIGERIANS WITH MTN INNNOVATION DAY WITH LES BROWN

MTN is marking its ‘Innovation Day’ in a colorful way that will highly impact and enrich the life of Nigerians and mostly its subscribers. The high powered Telecoms brand is inviting one of the fathers of Innovation in the world- the Les Brown (author of ‘Live Your Dreams’) to motivate people through his speeches and strings of achievements.

The aim of the event is to awaken and inspire innovation in the Nigerian society which in the words of Les “is essential for progress”. This will inspire positive change and new ways of doing things. It is also meant to inspire someone or something to be better which leads to productivity and spills over to increase in wealth in the economy of a nation. MTN is bid to introduce some new products in the form of novel products and services to address established customer needs in unique way at the forth coming occasion.

The choice of Les Brown was born out of his background and achievements which in itself preaches innovation. Les and his brother Wes was born twins in Low-income Liberty city in Miami Florida and were adopted when they were six weeks old by Mrs Mamie Brown. Mrs Mamie brown was a single lady with very little education and financial means but very optimistic and big hearted. As a child Les was very restless and hardly paid attention to school work which resulted in his poor academic results then. He was labeled a slow learner and this image of him stuck to his mind even while he was growing up. This damaged his self esteem and confidence. But one day Les realized that life is not what people think of you but what you believe and work out for yourself. He found out that its all in the individual to find out what he’s good at, nurture it and use it for the progress of the society.

Les Brown is one of the leading authorities on understanding and stimulating individaual potential. He is the author of the highly acclaimed and successful books- Live Your Dreams and Its not Over until You Win’ He is an Entrepreneur, Best Selling Author, Radio and TV Celebrity, Emmy Awards Winner and 3 term Legislator. Les is one of the most transformational speakers and has shown unwavering and unflinching commitment to his passion. His lecture inspires people to live above mediocrity and dumbness and take hold of greatness and the best of their lives. Les will be speaking on Topic “Enriched Lives via Innovation”

The 3 day event will take place in Abuja and Lagos Nigeria from the 15th to 17th April 2009. Interested persons are to register online at http://www.enrichedlifeng.com/.

MTN believes that making the impossible possible is what innovation stands for.


ZAIN introduces “One4One” Offer on Its Network

Zain; One of the Leading and high level Telecoms brand in Nigeria has introduced a new package in which the network pays for the next minute after every minute of call to another Zain line. This means that you the subscriber pays and Zain also pays 50/50. This promotes very low tariff for subscribers. This gesture is geared towards maintaining the customer service ambience which the network promised during its rebranding from Celtel to Zain network in 2008 and also a way to stay ahead of the competition which is becoming tougher in the Nigerian telecoms sector.

This offer is open to only Zain customers and subscribers and is accessible through all Zain shops.

GLO Gives its Subscribers Bumber to Bumber free packages

Right from late 2008, the telecoms brand has been thrilling its subscribers with up to 95% Free airtime. New subscribers get up to 100% aitime worth 2009 naira. The best branding tool the Green giant has employed is the branding of its products and billboards with Nigerian Artists and Models in the Diaspora and in the country. Artists like D-Banj, Basketmouth, Sunny Nneji, Sammy Okposo and others have smiled to the bank with big pays from the Glo's Adverts and events. As the only indeginous owned telecommunications, Glo has poised itself to promote the nigerian brand. visit http://www.brandsnigeria.blogspot.com/. Its lucky subscrbers has smiled home with cars, motorbykes, bycycles, generators etc

Etisalat's 9jaVaganza

Buy any etisalat sim at 200 naira and you get 200 naira recharge card inside plus other good packages as homezone. The lemonised greeen telecoms brand came in with so much colour and promises for its subscribers.

Visafone- Free Offers

Visafone- the visa to the world has brought a new light to nigerian Telecoms. It brought in the first cheapest and effective phones ever seen in Nigeria. In its Christma and Easter promo, Visafone came up with different phones with different packages for different levels of subscribers.


ANABEL PARTNERS ALABA INTERNATIONAL MARKET ON GLOBAL EXPANSION

Anabel Group, Nigeria’s first tier Smart Phone manufacturer has entered into a mega agreement with Alaba Market Electronics Dealers. This is to give these electronic dealers a global exposure and train them in the use of Internet broadband to enhance their business growth. This initiative is titled: The Alaba Global Market Network: An Anabel Group Initiative. It makes a way for the Smart Phones into this popular Nigerian market where it will provide training in new consumer electronics technology for Alaba traders.

Commenting on this recent development, the president/CEO Anabel Group, Mr Nicholas Okoye said that this relationship will create a powerful and remarkable impact on the market and will make it a formidable force in Africa.

Alaba International has been the most successful electronics market in Nigeria and this initiative will give it the global exposure it needs. It will also speed up the market trade relations with other countries of Africa as Kenya, South Africa, Ghana and others.

Anabel Group restated the need to develop and invest in research and development of consumer products that are Nigerian products which they have done in their show of resilience in the creation and launching of the first Nigerian Smart phone made by Anabel Mobile. The CEO of Anabel Group said “We are using this as a learning experience to tell these electronic dealers and traders we can do this and many other consumer products. So we are going to be training them on how to design and manufacture consumer products that would be Nigerian owned and brand and we would take it across Africa.”

Commenting at the introduction of Anabel brand and its range of products, the Executive Chairman, Alaba International Electronics market, Emeka Dike said that the entire market executive council voted to shut down trading in the market for three hours to show their unflinching support for the brand and a sign of commitment to a new partnership expected to grow both parties to greater heights. The traders commended the telecommunications equipment vendor for building a global brand for the country and pledged the full support of the market for Anabel.

Anabel Group strongly believes that since the brand is the first smart phones in Africa that a lot of international businessmen in Alaba would be using Anabel phones to access their e-mails, document and store data and enhance their businesses.